Lumini Digital is now Irie Raven. You’re in the right place — we’ve just changed our feathers.

Website · Content · Social media · Reach

Show them why it’s worth the trip.

A place to stay, a good meal or something worth travelling for. Let’s help people discover it, find the details and get in touch.

Tell us about your tourism project

Five possibilities. The mix you need.

From a first glimpse to a closer look, guests meet your business in different places. Your website, content and campaigns should tell the same story. We build on what works, including a good existing website, and plan around your guests and season.

The @Croatia media network

A big audience.
More room for your story.

@Croatia has over 329,000 followers on Instagram, with channels on Facebook, Threads and TikTok too. We share stories that put Croatia on the wishlist.

  • Instagram
  • Facebook
  • Threads
  • TikTok

ToCroatia is our travel portal in Croatian, English and German. Find places to visit, local guides, practical trip plans and what’s on. A little inspiration, with a plan to go with it.

Explore ToCroatia

Need content, a feature on @Croatia social channels or a portal story? We can combine them. We agree what’s included, the format, dates and terms with you.

Tourism 360°

Choose what the project needs.

A website to build on

Digital foundation

A new or existing website, or a page for one campaign. What you offer, key details and the next step should be easy to find.

Give guests a feel for the place

Photo & video

Photography, video and copy that capture the setting, food and experience. We plan production around what makes your place distinctive.

A consistent story on social media

Social media

Planning and managing your chosen channels, with a realistic schedule for posts and conversations.

Meta ads with a clear purpose

Paid reach

Facebook and Instagram campaigns for an agreed audience and goal. Advertising spend is planned separately from studio fees.

The @Croatia media network

Tourism media

Your business can feature on @Croatia social channels and ToCroatia. A short post or a fuller story: we choose what fits your business and audience. We agree the channels, what’s included and dates separately.

What that could look like.

A few examples. We’ll plan the work around what you need.

Accommodation

A clear website offer, photographs of the property and a campaign for a chosen period.

Food & hospitality

A taste of the food and atmosphere, up-to-date information and a steady publishing schedule.

Venues & events

A clear date, programme and location, with content and advertising planned around the event.

How we work

From the first conversation to the finished work.

01

Get to know the place.

Your place, guests, season, content and existing channels.

02

Connect the useful parts.

We map out the work, content, campaign destination and schedule.

03

Launch and learn.

We put the plan into motion and use available data to refine it.

Useful questions

Good to know.

Do we have to commission all five parts?

No. We choose only the parts you need.

We already have a good website. Do we need a new one?

No. Your existing website can be the starting point. We recommend a rebuild or changes only when there is a specific reason.

Can we plan around a season or event?

Yes. We plan the preparation and dates around your project, subject to availability.

Is @Croatia automatically included?

No. We check the fit, availability, format and terms separately. We cannot guarantee bookings, reach or sales.

Collaborations

In good company.

You have the place. Let’s give it a good story.

Tell us about the place, what guests come for and your key dates. We’ll start there.

Tell us about your tourism project
Irie Raven
Request a proposal
Irie Raven

A good place to start

Tell us what
you have in mind.

A few useful sentences will do. The presentation can wait.

Your enquiry goes to natko@irieraven.eu. We use these details to reply and prepare a proposal, without adding you to a mailing list.

Tell us what you want to launch or change.
A date, a season, or “let’s discuss”.